Radio Promotion & Airplay Services

Major & Indie artists utilize our Radio Promotion & Airplay Services in Promoting Music on major Radio stations across Nigeria.

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Radio Airplay & Promotion Services

People listen to the radio Everyday, and there is a tremendous amount of potential for your music if it can get played on the radio consistently.

1710Media offers a range of specialized services to help musicians gain exposure and secure airplay on radio stations. We act as intermediaries between Musicians and radio stations, leveraging our industry knowledge, connections, and promotional expertise to increase the chances of airplay and enhance the overall visibility of the music.

We have established relationships with radio stations, program directors, music directors, DJs, and other key personnel in the industry. 1710Media also maintains a comprehensive database of radio stations, keeping track of each station's preferences, submission guidelines, and contact details.

Tracking and reporting are essential components of our service. We monitor the airplay of the artist's songs on various radio stations, keeping a record of which stations are playing the music, the frequency of airplay, and any listener feedback received. They provide regular reports to the artist, keeping them informed about the progress of the radio campaign and its impact.

Get on Radio

Benefits

Why is it important to get your Music on Radio?

  • Broad Audience Reach: Radio stations often have established listener bases and loyal followers who tune in regularly, providing an opportunity for musicians to gain exposure to a broad range of potential fans.

  • Targeted Audience Reach: Different radio stations cater to specific music genres, styles, or audience preferences. We strategically select the right stations, so musicians can reach their target audience more effectively, increasing the chances of connecting with listeners who are more likely to resonate with their music.

  • Increased Visibility and Brand Awareness: When listeners hear your music on the radio, it can leave a lasting impression and make them more likely to seek out your music, follow you on social media, attend your concerts, or purchase your music.

  • Credibility and Validation: Radio airplay lends credibility and validation to your music. Being played on reputable radio stations demonstrates that your music has been recognized and approved by industry professionals. 

  • Discoverability and New Fan Acquisition: Radio exposes your music to listeners who may not have come across it otherwise. It provides an opportunity for new fans to discover your music and become interested in your sound and style. 

  • Impact on Streaming and Sales: When listeners hear a song they enjoy on the radio, they often turn to Shazam, streaming platforms, or digital music stores to listen to it again or add it to their personal collections. This can result in increased streaming numbers and music sales, providing a revenue stream for musicians.

  • Industry Recognition and Opportunities: Successful radio exposure can catch the attention of industry professionals, leading to opportunities such as booking agents, record label interest, festival invitations, collaborations, and other career-enhancing prospects. 

Features

Get Played on Radio

Get started with Radio Promotion & Airplay Service.
Complete the form below to begin the process. 

Radio Station
Select the region or state to target for your radio campaign.
How much are you willing to spend on Radio promotion campaign.
How long will the Radio campaign last?
Enter link to your social media e.g: Twitter, Instagram, Facebook.
Insert link your Music e.g Spotify, Audiomack, WeTransfer, Dropbox etc.
Explain Your Requirements. What you intend to achieve with this Radio Promotion campaign.

Features

Here are the Features Included In Our Radio Promotion & Airplay Services:

Customized Radio Campaign Strategy: We develop a tailored radio campaign strategy based on your goals, budget, and target market. Determine the optimal timing, duration, and frequency of airplay to maximize the impact of the campaign.

Song Selection and Feedback: We assist musicians in selecting the most suitable songs for radio airplay, considering factors such as genre preferences, commercial potential, and market trends. We also provide constructive feedback on the song's production quality, radio-friendliness, and potential for success.

Radio Promotion Materials: We create professional promotional materials to support the radio campaign. This may include a well-crafted artist biography, press release, and any other relevant assets that can be provided to radio stations to enhance promotional efforts.

Radio Submission and Follow-Up: 1710Media handles the submission process to radio stations, ensuring all required information is provided accurately.

Radio Station Relationships: We foster relationships with program directors, music directors, DJs, and other key personnel at radio stations and maintain regular communication to stay informed about programming decisions, and industry trends.

Reporting and Analytics: We provide regular reports on the progress and results of the radio campaign. This may include information on the stations that have played the artist's music, the frequency of airplay, listener feedback, and any chart positions or rankings achieved.

Additional Promotional Support: We offer supplementary promotional support to maximize the impact of the radio campaign including coordinating interviews, live performances, acoustic sessions, or other promotional activities that can help generate buzz and engagement.

Regional and National Campaigns: We develop strategies and campaigns that target specific regions or go for a broader national approach, depending on the artist's objectives and resources. 

FAQs

Check out some of the Most Frequently asked questions relating to Radio Promotion.

One of the areas where streaming services like Spotify won’t outplay radio is building regional popularity, and making your name recognizable there. That’s why radio is still a very competitive place in the modern music industry. How to beat your competitor on the radio if not by getting radio airplay heavy rotation?

Sadly, there is no universal strategy for getting airplay on radio that fits everyone. However, there are some possibilities to shift the scale in your favor. Consider radio airplay as another possibility to promote your works, gain an audience, and get recognition.

  • Some music lovers rely heavily on radio to know about new music as they can’t keep up with all the updates on the Internet.
  • Many offices or workshops have radio playing all through the day – you need them to know about your song.
  • Most busy people work in companies but love music gets to know about new songs when driving home in the comfort of their car.
  • Internet promotion gets to the youth mostly but if you need to reach a more matured & older audience, radio is also a good route to take.

The submission process typically involves artists submitting their songs to 1710Media for consideration. We'll review the submissions and select tracks that have the potential for airplay based on various criteria such as quality, genre, budget, and marketability.

While we cannot guarantee airplay due to the discretion of radio station programming decisions, we have established relationships and strategies to maximize the chances of your song getting played.

We provide detailed reporting on the airplay performance of your songs, including information on the stations, airplay dates, audience reach, and listener engagement. This allows you to track the progress of your promotional campaign.

Yes, we can provide additional promotional services such as digital marketing, social media promotion, playlist placements, and coordination with other media outlets to enhance your overall promotional campaign.

The cost of our services varies depending on factors such as the scope of promotion, target markets, and promotional strategies employed. We offer customized packages tailored to meet your specific needs and budget.

We work with a wide range of radio stations, including local, regional, and national stations across various genres. We have connections with both commercial and independent radio stations to cater to different artists' needs.

Lagos Radio Stations

  • Rhythm FM
  • Soundcity Fm
  • Beat Fm
  • Brilla Fm
  • Raypower Fm
  • Star Fm
  • Rainbow FM
  • Top Radio
  • Eko Fm
  • Hot Fm
  • Kiss FM
  • Wazobia Fm
  • City FM
  • Traffic Radio
  • Jordan Fm
  • Max FM
  • Unilag Fm
  • Lasgidi Fm
  • Cool Fm
  • Naija Fm
  • Urban Fm
  • Radio Continental
  • Kennis Fm
  • Women Radio
  • Lasu Fm
  • Noun Fm
  • Yabatech Fm
  • Smooth Fm
  • Correct Fm
  • Faaji Fm
  • Jordan Fm

Ogun / Abeokuta Radio Stations

  • OOU Fm
  • Hope Fm
  • Rockcity Fm
  • Family Fm
  • OGBC Fm
  • Arystocratz Radio
  • Women Fm
  • Hebron Fm
  • Sweet Fm
  • Kennis Fm
  • Cock Fm
  • Smash Fm
  • Lion Fm
  • Super Fm
  • Roots Fm
  • Timbol Fm

 

Osun / Osogbo Radio Stations

  • Rave FM
  • Oodua Fm
  • Great Fm
  • Raypower Fm
  • Unique Fm
  • Living Spring Fm
  • Crown Fm
  • Gold Fm
  • Fresh Fm
  • JABU Fm
  • Adeleke Uni FM
  • Fedpoly Ede Radio
  • Bowen Radio
  • Redeemers' Fm
  • Ospoly Fm
  • Uniosun Fm

 

Ondo / Akure Radio Stations

  • FUTA Fm
  • Empire Fm
  • Adaba Fm
  • Empire Fm
  • Orange Fm
  • Positive Radio
  • Suncity Fm
  • Excel Fm
  • Raypower Fm
  • Music & Culture Fm
  • Crest Fm
  • Eki Fm

Enugu Radio Stations

  • Dream Fm
  • Solid Fm
  • Urban Radio
  • Correct FM
  • Love FM
  • Coal City Fm
 

Anambra Radio Stations

  • Omega Fm
  • Ogene Fm
  • Radio Sapientia
  • City Radio FM
  • Wazobia Fm
  • Odenigbo Fm
 
 

Delta Radio Stations

  • Trend Fm
  • Raypower Fm
  • Mega Fm
  • Crown Fm
 
 

Edo / Benin Radio Stations

  • Vibez Fm
  • Raypower Fm
  • Hot Fm
 
 

Bayelsa Radio Stations

  • Raypower Fm
  • Rhythm Fm
  • Royal Fm
 
 

Cross-River Radio Stations

  • Hit Fm
  • Fad FM
  • Sparkling Fm
 
 

Abia Radio Stations

  • Flow Fm
  • Buzz Fm
  • Love Fm

 

Ebonyi Radio Stations

  • Salt Fm
  • Unity Fm
 
 

Imo Radio Stations

  • Zanders Fm
  • Darling Fm
  • Hot Fm
  • Rich Fm
  • Boss Radio
 
 

Rivers / Port Harcourt Radio Stations

  • Love Fm
  • Naija Fm
  • Cool Fm
 

Akwa-Ibom Radio Stations

  • Atlantic FM
  • Inspiration Fm
  • Paradise Fm
  • Passion Fm

Kwara / Ilorin Radio Stations

  • Okin Fm
  • Royal Fm
  • Albraka Fm
  • Midland Fm
  • Raypower Fm
  • Unilorin Fm
  • Kwasu Fm
  • Harmony Fm (Radio Nigeria)
  • Sobi Fm
  • Radio Kwara
  • Ariya Fm
  • SBS Fm

 

Abuja / FCT Radio Stations

  • Love Fm
  • Kiss Fm
  • Wazobia Fm
  • Human Right
  • Raypower
  • Aso Radio
  • Liberty Radio
  • Cool Fm
  • Rhythms Fm
  • Soundcity Fm
  • Nigeria info
  • Max Fm
  • Hot Fm
  • Independent Fm
  • Jordan Fm

 

Benue Radio Stations

  • Joy Fm
  • Choice Fm

**Kogi, Nasarawa, Niger, Plateau

 

Kano Radio Stations

  • Cool Fm
  • Gotel Fm
  • Express Fm
 

Kaduna Radio Stations

  • Liberty Fm
  • Brilla Fm
  • Supreme Fm

 

**Adamawa, Bauchi, Borno, Gombe, Taraba, Yobe, Katsina, Kebbi, Sokoto, Jigawa, Zamfara

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